On August 24, 1995, it launched a major online service, MSN (Microsoft Network), as a direct competitor to AOL. The company continued to branch out into new markets in 1996, starting with a joint venture with NBC to create a new 24-hour cable news television station, MSNBC. Microsoft also launched Slate, an online magazine edited by Michael Kinsley, which offered political and social commentary along with the cartoon Doonesbury. In an attempt to extend its reach in the consumer market, the company acquired WebTV, which enabled consumers to access the Web from their televisions.
present: Acquisitions, Xbox Series X/S, and Windows 11
On January 18, 2022, Microsoft announced the acquisition of American video game developer and holding company Activision Blizzard in an all-cash deal worth $68.7 billion. On October 7, Microsoft acquired Ally.io, a software service that measures companies’ progress against OKRs. The acquisition positioned Microsoft to grow its presence in the market of providing an online education to large numbers of people. In the same month, Microsoft acquired Australia-based video editing software company Clipchamp.
2014: Windows 8, Xbox One, Outlook.com, and Surface devices
On the advertisement side of the deal, Microsoft’s Atlas ad-serving division became the exclusive provider of previously unsold advertising inventory on Viacom owned web sites. On June 15, 2000, the company released a new version of its hand-held operating system, Windows CE 3.0. The next update to the consumer line, Windows ME (or Windows Millennium Edition), was released on September 14, 2000.
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- On July 29, 2015, Microsoft released the next version of the Windows operating system, Windows 10.
- Microsoft launched its Indian headquarters as well, which would eventually become the company’s second largest after its U.S. headquarters.
- However, Microsoft encountered more turmoil in March 2004 when antitrust legal action would be brought against it by the European Union for allegedly abusing its market dominance (see Microsoft Corp. v. Commission).
- In January 2019, Microsoft announced that support for Windows 10 Mobile would end on December 10, 2019, and that Windows 10 Mobile users should migrate to iOS or Android phones.
- In an internal memo to Microsoft employees on May 16, 1991, Bill Gates announced that the OS/2 partnership was over, and that Microsoft would henceforth focus its platform efforts on Windows and the Windows NT kernel.
- Microsoft launched their second console, the Xbox 360, in 2005 – which was more successful than the original.
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2011: Microsoft Azure, Windows Vista, Windows 7, and Microsoft Stores
- The next update to the consumer line, Windows ME (or Windows Millennium Edition), was released on September 14, 2000.
- On December 19, 2007, Microsoft signed a five-year, $500 million (~$727 million in 2024) contract with Viacom that included content sharing and advertisements.
- In an attempt to extend its reach in the consumer market, the company acquired WebTV, which enabled consumers to access the Web from their televisions.
- Allen came up with the original name of Micro-Soft, a portmanteau of microcomputer and software.
- On April 25, 2014, Microsoft acquired Nokia Devices and Services for $7.2 billion (~$9.37 billion in 2024).
- Microsoft, in 2000, released new products for all three lines of the company’s flagship operating system, and saw the beginning of the end of one of its most prominent legal cases.
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In May 2016, the company announced it will lay off 1,850 workers, taking an impairment and restructuring charge of $950 million (~$1.21 billion in 2024). During the previous summer of 2015 the company wrote down $7.6 billion (~$9.8 billion in 2024) related to its mobile-phone business and fired 7,800 employees from those operations. In guise of competing with other Internet Companies such as the search service Google, in BitLemons casino 2005 Microsoft announced a new version of its MSN search service. Later, in 2006, the company launched Microsoft adCenter, a service that offers pay per click advertisements, in an effort to further develop their search marketing revenue. In 2002, Microsoft launched the .NET initiative, along with new versions of some of its development products, such as Microsoft Visual Studio.
Protect your personal data
On October 1, Microsoft announced its intention to launch a news operation, part of a new-look MSN, at the time of the Windows 8 launch that was later in the month. A developer preview was released on September 13, and was replaced by a consumer preview on February 29, 2012. On July 31, 2012, Microsoft launched the Outlook.com webmail service beta to compete with Gmail. Microsoft entered the multibillion-dollar game console market dominated by Sony and Nintendo, with the release of the Xbox.
As part of its strategy to broaden its business, Microsoft released Microsoft Encarta on March 22, 1993, the first encyclopedia designed to run on a computer. (Earlier magazine on-disk distributions included Robert Uiterwyk’s BASIC in the May 1977 issue of Information Age.) However, Xenix was never sold to end users directly although it was licensed to many software OEMs for resale. By the mid-1980s Microsoft had gotten out of the Unix business, except for its ownership stake in SCO.
1994: Windows and Office
On October 8, 2017, Joe Belfiore announced that work on Windows 10 Mobile was drawing to a close due to lack of market penetration and resultant lack of interest from app developers. On June 26, 2009, Microsoft started taking pre-orders at a discounted price for Windows 7 which was launched on October 22, 2009. On December 19, 2007, Microsoft signed a five-year, $500 million (~$727 million in 2024) contract with Viacom that included content sharing and advertisements. The deal allowed Microsoft to license many shows from Viacom owned cable television and film studios for use on Xbox Live and MSN.
- It develops, manufactures, licenses, and supports a wide range of software products for computing devices.
- For this deal, Microsoft purchased a CP/M clone called 86-DOS from Tim Paterson of Seattle Computer Products for less than US$100,000, which IBM renamed to IBM PC DOS.
- On October 8, 2017, Joe Belfiore announced that work on Windows 10 Mobile was drawing to a close due to lack of market penetration and resultant lack of interest from app developers.
- On November 10, 2020, Microsoft released the Xbox Series X and Xbox Series S video game consoles.
- On July 31, 2012, Microsoft launched the Outlook.com webmail service beta to compete with Gmail.
- In guise of competing with other Internet Companies such as the search service Google, in 2005 Microsoft announced a new version of its MSN search service.
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It was an immediate success; 5,000 cards, a large number given the microcomputer market at the time, were purchased in the initial three months at $349 (~$1,112 in 2024) each and it was Microsoft’s number one revenue source in 1980. On September 22, 2020, Microsoft announced that it had an exclusive license to use OpenAI’s GPT-3 artificial intelligence language generator. On November 10, 2020, Microsoft released the Xbox Series X and Xbox Series S video game consoles. On January 21, 2015, Microsoft announced the release of their first Interactive whiteboard, Microsoft Surface Hub (part of the Surface family). On July 29, 2015, Microsoft released the next version of the Windows operating system, Windows 10.
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In December 2018, Microsoft announced Project Mu, an open source release of the UEFI core used in Microsoft Surface and Hyper-V products. December also saw the company rebuilding Microsoft Edge as a Chromium-based browser; it was publicly released on January 15, 2020. On April 25, 2014, Microsoft acquired Nokia Devices and Services for $7.2 billion (~$9.37 billion in 2024).